Mr. Desire Diafouana
he/him/his
My Introduction
My Venture
Natural By Design
Natural By Design is a skincare formulation and product development startup dedicated to creating natural products that enhance beauty while supporting skin health. The brand places particular focus on developing solutions for conditions such as skin sensitivity, atopic dermatitis, and post‑traumatic hyperpigmentation. Based in Cape Town, our mission is to blend Africa's botanicals with science to deliver sustainable effective solutions.
Cape Town, ZA
2
About
I am a skincare product developer and entrepreneur, based in Cape Town, South Africa, leading Natural By Design, a brand dedicated to harnessing Africa's indigenous botanicals to create safe, eco-friendly skincare solutions. With a focus on products that not only enhance beauty but also support skin health, I am developing formulations that address conditions such as sensitivity, atopic dermatitis, and post-traumatic hyperpigmentation.
My work blends traditional botanical wisdom with modern formulation standards, positioning Africa as a hub for sustainable beauty innovation while empowering communities through local sourcing and education. Holding a postgraduate diploma in statistics, I bring analytical rigor to product development, ensuring that every formulation is backed by data, efficacy, and a commitment to health.
Driven by purpose, I envision skincare as both a wellness solution and a pathway to community empowerment, improving lives while redefining the future of African beauty.
My Journey & Updates
December 8, 2026
Your Why You began your journey into skincare in 2017 when you saw firsthand how a skin-related problem affected someone close to you, and that experience opened your eyes to…
August 18, 2026
What I Learned About My Own Perspective AI drafting isn't connected right now, so here's a starting point — replace this with your own reflection on today's session, using your…